How a coin is born and how it dies
From the spark to launch, the race to graduate, the run, the top, the bleed and the rare second life, with the numbers on how few coins survive.
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Most memecoins live and die within a single day. A few last weeks, and a handful last years. Almost all of them follow the same path. Once you can see it, you'll know where a coin is when you find it, and who is likely selling to you.
1. The spark
Something grabs attention: a viral animal, a headline, a post from a famous account, a new AI trend. When many coins ride the same kind of idea at once, traders call it a narrative or a meta.

2. Launch
Someone, the dev, creates the coin on a launchpad. On pump.fun that takes a name, a ticker, a picture and a few clicks. The coin starts on a bonding curve: a fixed price formula where every buy pushes the price up and every sell pushes it down.
In the first second, sniper bots buy. Sometimes the dev buys from many wallets at once, called a bundle, so it looks like lots of separate buyers. Either way, a slice of the supply is often in fast hands before any normal person sees the coin.
3. The race to graduate
If enough people buy, the bonding curve fills up and the coin graduates. Traders also say it bonded or migrated. Its money moves into a normal trading pool, which on pump.fun means a pool on PumpSwap. Most coins never get there. Bitquery counted about one graduation for every 58 pump.fun launches between November 2025 and October 2026.
4. Discovery and the run
Graduation puts the coin in front of a bigger crowd. It climbs trending lists, trading apps alert their users, and KOLs post it. New buyers pour in. This is where the big green candles happen.
5. Distribution and the top
While new buyers arrive, the early ones sell to them: snipers, insiders, the dev and the first wave of traders. This is called distribution. The top usually comes when the most people are excited, because that's when there are the most buyers to sell to.
6. The bleed
Volume dries up and the price slides, slowly or all at once. Holders call it a shakeout and promise it will come back. Most coins don't.
7. Death, or a second life
Bitquery found that 79% of pump.fun tokens traded only on their launch day, and only about 1.5% had any trade at all in their fifth week. A few get a second life. Holders may run a CTO, a community takeover, after the dev walks away. Or a stranger launches a vamp: a new copy of a coin that already ran, claiming to fix what went wrong the first time, like a dev who sold everything, and trying to catch the same wave with a cleaner start.
A typical day, in numbers
Made-up numbers, but a very common shape. You buy $50 of the coin at a $10,000 market cap. All values are before fees.
- Step 1: 12:00. Launch at a market cap of a few thousand dollars. Snipers grab a chunk of the supply in the first seconds.
- Step 2: 12:20. $10,000. You buy $50 worth.
- Step 3: 12:45. The coin graduates and appears on charting sites.
- Step 4: 13:30. Peak at $900,000, which is 90 times your entry. Your $50 shows as $4,500.
- Step 5: 15:00. $300,000. Your $50 shows as $1,500.
- Step 6: Next morning. $40,000. Your $50 shows as $200.
- Step 7: One week later. $6,000 and almost no trading. Your $50 is worth $30, if anyone will buy it.
Everyone who bought where you did saw a 90x on their screen. Only the ones who sold near the top actually got it.
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This guide is for learning. It is not financial advice. Most memecoins go to zero and most people who trade them lose money. Only ever trade what you can afford to lose.